| Rank |
Segment or Subsegment |
2003
Returns on Assets (%) |
| 1 |
Telephone Directory Publishing |
70.6 |
| 2 |
Specialty Media |
15.3 |
| 3 |
Other Business Information Companies |
15.0 |
| 4 |
Financial Information |
13.8 |
| 5 |
Newspaper Publishing |
13.2 |
| 6 |
Consumer Book Publishing |
13.1 |
| 7 |
Search Engines/Portals |
12.9 |
| 8 |
Adult Education/Corporate Training |
12.8 |
| 9 |
Business-to-Business Media |
12.4 |
| 10 |
Video Games |
10.7 |
| 11 |
Professional and Educational Media |
10.4 |
| 12 |
Healthcare Information |
10.2 |
| 13 |
Television Station Broadcasters |
8.4 |
| 14 |
Other Marketing Services |
8.0 |
| 15 |
Internet Service Providers |
7.4 |
| 16 |
Human Resources Information |
8.5 |
| 17 |
Television Network Companies |
7.1 |
| 18 |
Filmed Entertainment |
6.7 |
| 19 |
Radio Broadcasting |
5.4 |
| 20 |
Consumer Magazine Publishing |
4.9 |
| 21 |
Marketing Services Holding Companies |
4.9 |
| 22 |
Marketing Information |
4.3 |
| 23 |
Technology Information |
3.6 |
| 24 |
Out-of-Home Media |
3.0 |
| 25 |
Cable & Satellite Providers |
2.8 |
| 26 |
Cable & Satellite Networks |
2.3 |
| 27 |
Independent Marketing Services Companies |
2.3 |
| 28 |
Recorded Music |
–4.8 |
| 29 |
Content Providers |
–9.7 |
| 30 |
Satellite Radio Companies |
– |
Sources: 2004 Veronis Suhler Stevenson Communications Industry Report, PQ Media
Veronis Suhler Stevenson is no longer updating the data in this page. |
