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Hours Spent Listening to the Radio Per Week

  Total Week Time
Spent Listening
(Hrs:Min)
Avg. Weekday
Time Spent Listening
(Hrs:Min)
Avg. Weekend
Time Spent Listening
(Hrs:Min)
Persons
12+ 19:30 2:54 5:00

Teens
12-17 13:00 1:42 4:30

Adults
18+ 20:15 3:03 5:00
18-34 19:15 2:54 4:45
25-54 20:30 3:09 4:45
35-64 20:45 3:09 5:00
65+ 19:45 2:51 5:30

Men
18+ 21:00 3:12 5:00
18-34 20:15 3:03 5:00
25-54 21:45 3:21 5:00
35-64 21:45 3:21 5:00
65+ 20:00 2:57 5:15

Women
18+ 19:30 2:54 5:00
18-34 18:30 2:45 4:45
25-54 19:30 2:57 4:45
35-64 19:45 2:57 5:00
65+ 19:45 2:51 5:30


Source:Fall 2004 Arbitron American Radio Trends Time Spent Listening Estimates, Monday-Sunday 6 a.m.-midnight; Average Weekday
Monday-Friday 6 a.m.-midnight and Saturday/Sunday 6 a.m.-midnight. Based on Arbitron’s 94 Continuous Measurement Markets.

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