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Life beyond print: Newspaper journalists' digital appetite
America's newspaper journalists are eager to compete in the digital world and want their newsrooms to speed up the transition from print to digital, according to this study of almost 3,800 journalists at 79 newspapers.

Teens Know What They Want from Online News: Do You?
Learn what kind of news Web site would attract and interest teenagers - and many other people, too - in this joint study by the Media Management Center and the Newspaper Association of America Foundation.

Online Ad Networks: Disruption - and Opportunity - for Media Businesses
This report explains the impact of online ad networks and offers practical advice for how publishers can and should more actively manage network relationships.

How To Become 'Easy to Use' Online
Easy to use Web sites distinguish themselves by delivering the amount and complexity of information their users want without overloading them. The key to offering the right amount of information is understanding the target audience.

Radio's Reach with Hispanics

The Hispanic market is hot...and Radio listening is hotter! To zero in on this most desirable
consumer segment, make sure Radio is a key component in your media mix: Radio reaches
95 percent of the 12+ Hispanic population weekly, with the average listener tuned in for over 22 hours.

Radio's Reach Among Hispanics

Persons			Teens
	Weekly Reach	Weekly Time Spent Listening Hrs:Min			Weekly Reach	Weekly Time Spent Listening Hrs:Min
12+	95.3%	22:15		12-17	94.1%	15:15

Men			Women
18+	95.4%	22:30		18+	95.6%	23:00
18 - 34	95.6%	23:00		18 - 34	96.6%	21:45
25 - 54	96.6%	24:15		25 - 54	96.9%	23:15
35 - 64	96.2%	23:45		35 - 64	96.3%	23:30
65+	88.9%	24:00		65+	87.1%	24:45

Persons
18+	94.5%	23:15
18 - 34	96.0%	22:00
25 - 54	96.4%	23:30
35 - 64	96.0%	24:15
65+	89.5%	23:30
Source: Arbitron Maximi$er Plua National Regional Database Spring 2007, Monday-Sunday 6 AM-Midnight, All Hispanic Markets Cume Ratings and Time Spent Listening Estimates.